Sincerest form of laziness

See, it’s a new month, so I can take another poke at the CTV billboards across the street from the CBC HQ.

Credit for this one goes to Kevin, who noticed that the “silhoutte” ads for So You Think You Can Dance and Canadian Idol seem just a little too familiar.

CTV ads and iPod ads

Talk about “parroting”… Polly wants an iPod!

Silhouettes from CTV ads and iPod ads

I told you those MP3 players would lead to unauthorized copying.

[I should point out that while these CTV billboards are my favourite target, I’ve crapped on CBC’s too. I think the ones on our own building are pitiful, and the illegal ones are shameful. But this set of CTV ones deserve what they get. They’re what’s known in the industry as “fuck you” ads, there strictly to rankle the competition. And they’re a waste. The panels are obscured behind tall buildings in the directions traffic comes from - you practically have to be inside the CBC building to see the whole array. And they’ve been stuck behind construction cranes for over a year now. It’s a poor use of marketing dollars. But at least they aren’t wasting tax dollars - they’re wasting shareholder dollars, which I’m told somehow makes it OK.]

Posted by: Paul Gorbould | 06-01-2007 | 09:06 PM
Posted in: Television

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